A psyscology of wanting more than we could afford

As children we got everything we asked for, we were pampered and brought up thinking it was going to be this easy as an adult too. From those Ice creams at a Soya centre or the daily dose of soda, the sugar rush is a subtle craving which we nourish as adults too every day or at-least a few times a week as a tasty piece of cake or a beverage. We have various excuses, ranging from its so hot outside, I worked allot today or just needing to chill. Our parents didn't know the consequences when they bought us what we asked for, that we would become over indulgent in every way, perhaps even a little lazier than they were at the same age, wanting more than we could afford. No our parents are not to blame, they just love us too much. We should blame our selves for not knowing better, they were simple Sinhalese folk who wanted to make their child happy. Now its our turn, and we should know and do better.

Credit cards, home loans, personal loans, leasing, post paid services, instalment plans... the list goes on, always inviting us to become indebted to something we really can do without. As we get used to transport over private vehicles, we shun cheap, doable public transport blaming the slow and congested service. We want a hybrid next, perhaps a sports car or and ever more luxurious vehicle. As audacious or perhaps naive and short sighted governments allow foreigners to purchase this limited land mass, land market and the ridiculous prices quoted to make a convenient nest seem impossible to a mere citizen. Is a financial crises, like the recession in 2007-2009 going to happen here. Remember it didn't affect us then, but will it now that our rupee is afloat and its at its lowest ever, when banks are offering so many schemes and companies struggle to stay alive.

Apple, Samsung, Reebok, Adidas, eat at 'that' cafe and 'this' lounge... do we really need to be branded and so expensive. If you can afford it, by all means do so. But if your spending the money that you could have used to help out your parents, buy essential goods home, doing so on credit then you should think again.

This condition, this psychology needs to change. We need to change. Maintaining a façade is short sighted, do what's right and be your self, not what the multinationals want you to be.